Samsung Drops S8 Commercial In South Korea To Kick Advertising In To Overdrive

Samsung just dropped a Galaxy S8 commercial in South Korea to get people pumped for it. The Samsung Galaxy S8 is the successor to the very successful and critically acclaimed Samsung Galaxy S7 and S7 Edge. The phone promises a bigger screen, beefier internals and a few carry overs from the infamous Galaxy Note 7.

The most anticipated flagship in the world right now is the Samsung Galaxy S8. It’s Samsung’s first flagship after the disaster that was the Note 7. Also, people are looking out for it to see whether the company can get back up after the huge scandal it has gone through with the South Korean government. And this phone will determine whether the smartphone which, up until last year, was the only major competitor to the iPhone, can get back up.

The commercial shows a staircase of numbers from 1 through 8 and shows a dot going up it to the sounds of a rising scale. Do-Re-Mi-Fa-So-La-Ti-Do. And then it displays an almost bezel-less phone in landscape mode with the number 8 in the middle. It’s a clever piece of advertising and uses the classic technique of less is more.

The Rumour Mill

The rumours about the Galaxy S8 and S8+ universally agree on two things, the phones will have bigger screens  (5.8 and 6.2-inches respectively) and almost bezel-less designs following the likes of the Xiaomi Mi Mix and the LG G6. And this has been confirmed by the above-mentioned commercial. The phones will also apparently both be curved on the sides a la the S7 Edge with Super AMOLED Displays. The phones will have Iris scanners and bigger batteries than their predecessors.

Android Central recently came out with a prediction that the S8 and S8+ will have pressure sensitive displays for fingerprint scanners and hence (combined with their always on display) get rid of the physical home button altogether. However, the more believable story out there is that they will have rear-mounted fingerprint scanners.

Dual 12- megapixel rear cameras are also expected in both phones along with Qualcomm’s Snapdragon 835 processor (10 nm chips). BGR reports that there will be a special “beast mode” included in the phones to crank up their performance for optimum gameplay etc. BGR also reports that there will be a special desktop mode in the phones that can be exported to laptop displays via docks. So you can basically run Android on your PC. None of that for the Mac though, that’s for sure.