Samsung is offering its Korean customers a chance to upgrade their Note 7 next year for half price. After the amazing exploding phone, it’s the least they could do. The Note 8 isn’t something people are anticipating right now but if they play their cards right, Samsung might just win back the bulk of its user base. The company already has an upgrade program worldwide but this offer is, for the moment, exclusive to South Korea.
“In a statement on Monday, Samsung said customers who trade in their Note 7 phone for either a flat-screen or curved-screen version of the Galaxy S7 can trade up for a Galaxy S8 or Note 8 smartphone launching next year through an upgrade programme.”
So the program extends to exchanges for a Galaxy S8 too (coming out in February 2017). Reuters was also told that the program would extend to other countries depending on “the situation in each country”. Since about a million disgruntled Note 7 users live in the US too, Samsung would do well to extend an olive branch there. Other plans to get rid of, or profit of the Note 7 include getting a refund for it with a $25 credit incentive or exchanging it for an S7 Edge or any other Samsung smartphone with a $100 credit incentive.
The Note 7 has cemented its status in smartphone folklore. The phone will go down in history as perhaps the worst ever made. It has exploded while charging, cost one guy his jeep and has been banned on various commercial airline flights worldwide. THAT, is legendary. That beats the iPhone 4 antenna issue, the bending iPhone 6 issue and the Apple Maps fiasco. Even after a massive, billion-dollar, recall campaign initiated by Samsung, the phone still exploded in various customer’s hands. Samsung finally said “Uncle!” and shut it down. It lost a reported $5.4 billion in operating profit, $26 billion in market value and a further $17 billion in sales; not to mention the billion-dollar recall program cost. The Note 7 is dead but apparently, it’s family is not. The Note smartphone line has become iconic for being the biggest, baddest phone line out there. Hence, Samsung will continue with it, making sure that nothing like this ever happens again. Because if it does, it won’t just be the end of the Samsung Note series but Samsung itself.