The Nokia 3310 was relaunched at the Mobile World Congress and everyone’s heart was aflutter with nostalgia. This iconic phone, now legendary for its sturdiness and toughness and week long battery life, was given a makeover and a facelift to get people excited for the return of Nokia. And what better way to do it than to reintroduce the most iconic phone of all time. It’s admittedly a gimmick because in today’s world no smartphone enthusiast will consider buying one for functionality, but everyone will be drawn to it due to its iconic status. 

The Nokia 3310 is priced at $59 and comes in four new colours (Glossy yellow, Warm Red, Dark Blue, and Grey with a matte finish) and a fully colourized, 2.4-inch screen. The display is rounded and the interface contains rounded icons and a friendly and welcoming feel. The phone weighs 79.6 g compared to the 133 g predecessor. The iconic battery life is still there so you can have up to a day (22 hours) of talk time and leave the phone on standby for a month. And the phone now charges through a micro-USB port instead of the standard “Thick Pin”, that Nokia phones were known for way back when.

It’s obviously no touchscreen phone and has a plethora of buttons. But the feel is a welcome one for those yearning for simpler times where you could just get actual stuff done with a phone like calls and texts as opposed to sending emojis and being on Facebook all day.

The phone comes with some awesome bells and whistles like a 2-megapixel camera with LED flash and a 16 MB worth of storage with a slot for expandable memory up to 32 GB. It’s available in both single and dual SIM variants and features a headphone jack. It only has 2G connectivity support but I’m guessing if you’re getting a phone like this, features and specs will be at the bottom of your list. 

Top of the list however, is the game Snake. It’s got a facelift and an update just like the 3310 and you can play till your heart’s content, or until space on your screen runs out.

The new Nokia 3310 is described as a “digital detox phone”; it doesn’t have Facebook Messenger or WhatsApp so you won’t be annoyed with alerts and notifications 24/7. And honestly, we need an experience like this in today’s world where the digital self has become dominant to your physical self. I don’t know about you, but I’m getting one, if only for the heck of it.